Berria Bike was born in March 2011 and after almost two years of preparation it was officially presented to the public at the Festibike bicycle fair on 13 September 2012, presenting its entire collection of both muscle and e-bike bicycles. Since its inception, one of the main values ??and differentiators of the brand has been based on the design, development and production of its own frames, giving customers the possibility to choose among the multiple configurations of the models, according to their preferences. Starting from this, a personalized bicycle with maximum performance is created that responds to the different segments and price ranges, covering all uses, from MTB to racing bikes and responding to the needs of all users. Another fundamental value of differentiation with which Berria has distinguished itself from the rest of the brands since its inception has been the possibility of offering a personalized design with a wide range of colors (Custom Colors) offering service and attention at all times very close to the customer and the distributor, thanks to its process structure and its factory installed in Spain.